Synergetics Of Mass Media Culture And Trends Of Postmodernism In The Modern Information Space Of Russia
Abstract
ABSTRACT
This article examines the issue of the synergy of mass media culture and the trends of postmodernism in the modern information space of Russia and provides a complete and sequential analysis of the state of knowledge and importance of this issue. During the work were formulated forecasts (taking into account the plus factors and minus factors) on the nearest state and development of the mass media culture of Russia.
RESUMEN
Este artículo examina el tema de la sinergia de la cultura de los medios de comunicación y las tendencias de la posmodernidad en el espacio moderno de información de Rusia y proporciona un análisis completo y secuencial del estado del conocimiento y la importancia de este tema. Durante el trabajo se formularon pronósticos (teniendo en cuenta los factores positivos y negativos) sobre el estado más cercano y el desarrollo de la cultura de los medios de comunicación de Rusia.
References
BIBLIOGRAPHY
AXFORD, B, & HUGGINS, R (2002). “Political marketing and the aestheticisation of politics: Modern politics and postmodern trends”, in: The idea of political marketing, pp.187-207.
BAKHTIN, MM (1979). Estetika slovesnogo tvorchestva [Aesthetics of verbal art]. Moscow, Iskusstvo Publ. p.424.
BERLAND, I (1992). Game as a phenomenon of consciousness. Kelyarovo: ALEF.
CHISTYAKOVA, OV (2016). May. Postmodernism, Christian Patristics, and Values of Peace in the Modern Cultures In the Context of Educational Process. In 2nd International Conference on Arts, Design and Contemporary Education. Atlantis Press.
DAVIS, A (2003). “Whither mass media and power? Evidence for a critical elite theory alternative”, in: Media, Culture & Society, 25(5), pp.669-690.
GROSSBERG, L, WARTELLA, E, WHITNEY, DC, & WISE, JM (2006). Mediamaking: Mass media in a popular culture. Sage.
KAPANADZE, LA (2001). Text and its realization. Biblioteka v epokhu peremen, no 4. pp.5-12.
KARAULOV, YN (1987). The Russian language and linguistic personality. М.: Science.
KIRILOVA, NB (2005). Media culture: from modern to postmodern. Moscow: Akademicheskiy Proekt.
KOSTOMAROV, VG (1994). The language taste of the era: From observations on speech practice of mass-media.
MAMARDASHVILI, MK (1990). Kak ja ponimaju filosofiju [How I understand philosophy]. Moscow: Progress.[in Russian].
MOL, A (1973). Sociodynamics of culture. Progress, Moscow, Russia.
POELUEVA, LA (2004). Mass Media in Transitional Culture. Saransk: Mordov Uni.
PRYSHCHENKO, S (2016). The colour synergetics in advertising communications of the postmodern period. Вісник Національної академії керівних кадрів культури і мистецтв, 1(2), pp.71-75.
ROZHDESTVENSKIY, YV (1997). Teoriya ritoriki [The theory of rhetoric]. Moscow: Dobrosvet.
RZHANOVA, SA (2006). Speech culture as a phenomenon of mass communication of the “transition period”. Abstract of the thesis for the Doctoral Degree in Culturology: Speciality, 24.
SANNIKOV, VZ (1999). The Russian language in the mirror of language play.[Russkiy yazyk v zerkale yazykovoy igry].
SLYADNEVA, NA (2014). “Social practices in the era of the information society”, in: Scientific and Technical Information Processing, 41(2), pp.98-102.
VINOGRADOV, VV (1996). Language of the newspaper in terms of the culture of speech. Culture of Russian language and the effectiveness of communication. Moscow. pp.109-121.
VINOKUR, TG (1993). Informative and factual speech as the detection of different communicative intentions of the speaker and hearer. Russian language in its operation. Communicative and pragmatic aspect. Moscow. pp.250-310.
WAIN, K (2000). “The learning society: postmodern politics”, in: International Journal of Lifelong Education, 19(1), pp.36-53.
ZHUSUPOVA, BJ (2014). Synergetic principle in the study of culture. ХАБАРШЫСЫ