Process Improvement of Business and Importance of Customer Feedback

  • Sugeng Suharto
  • K. Shankar
  • Phong Thanh Nguyen
  • Rustem A. Shichiyakh
  • Endro Sukotjo
Palabras clave: Improvement of business process design, Importance of Customer feedback, Customer experience improvement


Development of world business organizations, Multi National firms and therefore the company has invariably found loads of academicians still because the assume tanks and Management specialists taking interest in analyzing the past, this trends and prophesying the long run trends. The study of growth of trade, the industries and therefore the Organi- zations and therefore the numerous phases of improvement and evolu- tion that they are going through influence be necessary subject of study by each Management graduate and skilled. It was within the early times when the Second warfare that we tend to saw the evolution in terms of industrial enterprise that led to systems and ways aiding production. Any organization needs to hear its external customers and stakehold- ers. variety of studies have shown that the semi-permanent success of an organization is closely associated with its ability to make and maintain loyal and glad customers, adapt to client wants and dynamical prefer- ences. So as to watch client satisfaction, and to require action for rising it, variety of various strategies are developed and tested. Any organi- zation might definitively make the most of a verified systematic client satisfaction model. The challenge for organizations is to implement and secure the same client satisfaction method across their enjoying field;category of markets and geographic markets (countries). Client satisfac- tion may be addressed as a strategic business development tool associate degreed it will have a positive result on an organizations profit. Client’s kind the inspiration of any prospering business as customer satisfaction re- sults in repeat purchase, complete loyalty, and positive word of mouth. On the bases of my analysis like to recommend organizations to implement a client satisfaction model to boost their business development and improve their overall level of quality.

Biografía del autor/a

Sugeng Suharto
University of Bengkulu, Indonesia
K. Shankar
Department of Computer Applications, Alagappa University, India
Phong Thanh Nguyen
Department of Project Management, Ho Chi Minh City Open University, Vietnam
Rustem A. Shichiyakh
Kuban State Agrarian University named after I.T. Trubilin, Russia.
Endro Sukotjo
Universitas Halu Oleo, Indonesia


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Cómo citar
Suharto, S., Shankar, K., Thanh Nguyen, P., A. Shichiyakh, R., & Sukotjo, E. (2019). Process Improvement of Business and Importance of Customer Feedback. Opción, 35, 2899-2921. Recuperado a partir de

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