Muslim Friend7 Ly Tourism and Accommodation of Malaysian Hotel Industries

Palabras clave: Halal Products, Hotel, Malaysia, Muslim Friendly Services. Hotel, Malasia, Productos Halal, Servicios Musulmanes Amigables.

Resumen

ABSTRACT

 

Malaysia is one of the countries that attract tourist from all over the world. There is no barrier for the tourist to select from a range of halal products and hotel services available. Therefore, several potential attributes of Muslim friendly hotel services were analyzed from two major tourist destination state of Malaysia, namely Kedah and Penang. The analysis was based on three major online accommodation service providers. The findings revealed the significant information of the Muslim friendly hotel services in Malaysia. Therefore, updating the current information of the Muslim friendly tourism services is recommended.

RESUMEN

 

Malasia es uno de los países que atrae a turistas de todo el mundo. No hay ninguna barrera para que el turista seleccione entre una gama de productos halal y servicios de hotel disponibles. Por lo tanto, se analizaron varios atributos potenciales de servicios hoteleros amigables para los musulmanes en dos de los principales destinos turísticos de Malasia, a saber, Kedah y Penang. El análisis se basó en tres proveedores principales de servicios de alojamiento en línea. Los hallazgos revelaron la importante información de los servicios de hotel musulmanes amigables en Malasia. Por lo tanto, se recomienda actualizar la información de los servicios turísticos musulmanes amigables.

Biografía del autor/a

S. BANGSAWAN, The University of Lampung

Satria is a Professor of Marketing and as a Dean, Faculty of Economics and Business, The University of Lampung. He received a Ph.D. in Small Medium and Cooperative Business Management from Universitas Padjajaran, Indonesia, in 1997 and a Master's degree in Business Management, from Universitas Padjajaran, Indonesia, in 1992. He is a good management consultant, affiliated with some companies (stated owned companies, such as PT Perkebunan Nusantara VII (Persero) Indonesia, private companies such as PT Great Giant Pineapple and PT Coca Cola Company, Indonesia), and government institution, such as Central Bank of Indonesia, Chapter Lampung.

M. MS, The University of Lampung

Mahrinasari is an Associate Professor of Marketing and as a Vice Dean of Academic and Cooperation Affairs, Faculty of Economics and Business, The University of Lampung. She got a Ph.D. in Marketing from Universitas Gadjah Mada, Indonesia, on February 2014, and a Master's degree in Business Administration from the College of Business, University of Illinois at Urbana-Champaign USA in January 1995. She was a member of American Marketing Association in 1994–1996. She has been joining with Academy for Global Business Advancement (http://agba.us/leadership.html) since 2016, as an AGBA Vice President for Southern Indonesia

M. M RAHMAN, Universiti Utara Malaysia

Md Mahfujur is a senior lecturer at Islamic Business School, Universiti Utara Malaysia, got a Doctor of Philosophy degree from University of Malaya, and has worked a post-doctoral research fellow at University of Malaya, Malaysia. His current research interest is focused on Halal science, current halal market, and industrial management. He is working with the Halal quality control approach, Halal standards, Halal assurance system, Halal control points, and involved in teaching the course of Islamic Business Ethics and Islamic Business theory under IBS, UUM (Universiti Utara Malaysia). Until now he has contributed about 14 ISI indexed publications.

M. S.A RAZIMI, Universiti Utara Malaysia

Mohd Shahril Ahmad is a senior lecturer at Islamic Business School, Universiti Utara Malaysia, got Ph.D. degree in the field of Islamic Management, from Asia E University, Kuala Lumpur, Malaysia, and got mater degree from Master of Management, Universiti Putra Malaysia, State of Selangor, Malaysia. Since September 2016, he is the head of Department of Islamic Business School (IBS), COB UUM (Universiti Utara Malaysia). His research interest is focused on Islamic Management and Shariah.

 

Citas

BIBLIOGRAPHY

AL-HAMARNEH, A, & STEINER, C (2004). “Islamic tourism: Rethinking the strategies of tourism development in the Arab world after September 11, 2001”, in: Comparative Studies of South Asia, Africa and the Middle East, 24(1), pp.173-182.

AL-QARADAWI, Y (1999) The Lawful and the Prohibited in Islam (al-halal wal haram fil Islam). American Trust Publications.

BATTOUR, M, ISMAIL, MN, & BATTOR, M (2011). “The impact of destination attributes on Muslim tourist's choice”, in: International Journal of tourism research, 13(6), pp.527-540.

BON, M, & HUSSAIN, M (2010). Chapter 4 halal. In Tourism in the Muslim world (pp. 47-59). Emerald Group Publishing Limited.

DÍAZ, E, & KOUTRA, C (2013). “Evaluation of the persuasive features of hotel chains websites: A latent class segmentation analysis”, in: International Journal of hospitality management, 34, pp.338-347.

DOLNICAR, S., 2002. “A review of data-driven market segmentation in tourism”. Journal of Travel & Tourism Marketing, 12(1), pp.1-22.

HENDERSON, JC (2010). “Sharia-compliant hotels”, in: Tourism and Hospitality Research, 10(3), pp.246-254.

HENDERSON, JC (2016). “Halal food, certification and halal tourism: Insights from Malaysia and Singapore”, in: Tourism Management Perspectives, 19, pp.160-164.

KAMARUDIN, LM, & ISMAIL, HN (2017). Muslim tourism: The tendency of Islamic traveling attributes from Malaysia perspective. In Proceedings of the international social science and tourism research conference.

KARIM, MHA, AHMAD, R, & ZAINOL, NA 2017. Differences in hotel attributes: Islamic hotel and Sharia compliant hotel in Malaysia. Journal of Global Business and Social Entrepreneurship, 1(2).

SAMORI, Z, & SABTU, N (2014). “Developing halal standard for Malaysian hotel industry: An exploratory study”, in: Procedia-Social and Behavioral Sciences, 121, pp.144-157.

SHAFAEI, F, & MOHAMED, B (2017). Malaysia’s branding as an Islamic tourism hub: An assessment. Geografia: Malaysian Journal of Society and Space, 11(1).

STEPHENSON, ML (2014). “Deciphering ‘Islamic hospitality’: Developments, challenges and opportunities”, in: Tourism Management, 40, pp.155-164.

Publicado
2019-12-08
Cómo citar
BANGSAWAN, S., MS, M., RAHMAN, M. M., & RAZIMI, M. S. (2019). Muslim Friend7 Ly Tourism and Accommodation of Malaysian Hotel Industries. Utopía Y Praxis Latinoamericana, 24(1), 341-348. Recuperado a partir de https://produccioncientificaluz.org/index.php/utopia/article/view/29967