Development of Charity and Humanitarian Activities Through Social Networks

• Maryam Esmaeilimotlagh, Zeinab Basiri, Maryam Asadollahi Kheirabadi Department of Management, Islamic Azad University Firoozkuh Branch, Iran
• Kaveh Oveisi Faculty of Art, Islamic Azad University Central Tehran Branch, Tehran, Iran
• Fereshteh Alizadeh Department of Management, Islamic Azad University Science and Research Branch, Iran

Palabras clave: Networks, Charitable Activities, Collective Goodness

Resumen

The current research was conducted with the aim to investigate the effect of social networks on charitable activities. This research was done using the survey method, and a questionnaire was used in order to collect data. The obtained results show that there is a relationship between different aspects of social networks with charitable activities at three levels of awareness, acceptance and implementation. The positive value r = 0.73 indicates that changes in both variables -charitable activities and social media usage- occur simultaneously. It can be concluded that this relationship is valid at the 99 % level.