Macías, Washington, Angie Arias Bayona, Sharon Bollorino Montoya, y Lissette Sanga Hernandez. «Determinants of Attitude towards and Purchase Intention of Private Label Brands in Ecuador». Revista Venezolana de Gerencia 28, no. 101 (enero 2, 2023): 352-368. Accedido julio 22, 2024. https://produccioncientificaluz.org/index.php/rvg/article/view/39407.